This I know : marketing lessons from under the influence / Terry O'Reilly ; [foreword by David Chilton].
"Canada's most famous adman spills a career's worth of marketing secrets, so anyone can compete with the best in their business--whatever that business might be. Big companies spend a fortune marketing their wares and services. Can yours? Invariably people ask advertising veteran and CBC Radio host...
|Main Author:||O'Reilly, Terry|
Toronto, Ont. :
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Pugwash Branch (CPL) - Adult Non-Fiction
|659 .2 O'RE||1||Available|